Bicycles

This modern day classic is built to ride. It’s lightweight. It’s durable. It’s comfortable. The wide range gearing is perfect for everything from the bike path to beer runs. The 7D comes equipped with an alloy frame, 7-speed drivetrain and fenders for all-weather riding. - Lightweight 6061-T6 aluminum frame - Shimano Acera 7-speed w/Megarange gearing - Shimano Revo twist shifter - Painted alloy fenders - Sealed cartridge bottom bracket - Alloy crankset w/44t alloy chainring and guard - Alloy dual pivot caliper brakes - Double-wall alloy rims - 700 X 35C tires

This modern day classic is built to ride. It’s lightweight. It’s durable. It’s comfortable. The wide range gearing is perfect for everything from the bike path to beer runs. The 7D comes equipped with an alloy frame, 7-speed drivetrain and fenders for all-weather riding. - Lightweight 6061-T6 aluminum frame - Shimano Acera 7-speed w/Megarange gearing - Shimano Revo twist shifter - Painted alloy fenders - Sealed cartridge bottom bracket - Alloy crankset w/44t alloy chainring and guard - Alloy dual pivot caliper brakes - Double-wall alloy rims - 700 X 35C tires

For "fun on one," look to Sun's Classic Unicycle. The steel frame sports a classic unicrown design and is built for excellent strength and reliability. Plus, the wheel spins on sealed bearings for durability, while the quick-release seatpost makes seat adjustments a snap. And speaking of seats, the Classic's offers top-notch comfort, balance, and bumpers to protect it, too.

It all started with an idea that we could improve upon an American classic. Today, the Electra Cruiser has more than 25 years of refinement built in to enhance the riding experience with modern styling. The result is a less clunky, more ergonomic ride that features our patented Flat Foot Technology•. The single-speed Cruiser 1 is simplicity at its finest. It's right for you if... You appreciate the look of a classic beach cruiser, but don't mind extra comfort and modern styling. The Electra Cruiser is a simple, durable bike perfect for a sun-soaked ride on the boardwalk or cruising the streets to your favorite taco shop. The tech you get The single-speed Electra Cruiser 1 features a sturdy steel frame paired with alloy rims and stainless-steel spokes on RetroRunner tires. Custom swept back handlebars and coaster brakes make this an easy-to-use and comfortable ride. The final word Nothing compares to the comfort and style you find on an Electra Cruiser. We changed the game by moving the pedals forward, relaxing the angle of the seat and opening up the entire frame geometry. Our Cruisers are simple, fun and easy to ride. All you need to do is choose your favorite color and apply sunscreen. Why you'll love it - The beach cruiser was our first love. Its timeless style can transport you to a Southern California beach no matter where you are. - It features our patented Flat Foot Technology® for amazing comfort and control. - Cruise comfortably on 26" RetroRunner tires and an easy-to-use coaster brake. - Add a bell, basket, fenders or a surf rack to make the most of those long summer days.

Modern cruiser with over twenty years of refinement built in to improve the ride experience. You’ll notice the difference with Electra’s patented Flat Foot Technology combined with custom bend handlebars.

The Revo line allows you to get your first taste of the BMX world on a solid and well-designed bike. We took extra care when hand-selecting the components on these bikes to ensure that they could be ridden straight out of the box and are simple to work on and maintain, but also easily upgradeable over time. Despite the low price-point, the Revo is packed full of great features like 25-9 gearing, tapered fork legs, and short/responsive pro-inspired geometry. The Revo 18" sits one step below a full-size 20" BMX bike, giving younger riders a snappier and more responsive bike that fits them perfectly. Much like our Dice 18" model, you'll find a lightweight, slim combo saddle and smaller 25-9 gearing, making this bike look and ride just like a pro-level complete.

The Revo line allows you to get your first taste of the BMX world on a solid and well-designed bike. We took extra care when hand-selecting the components on these bikes to ensure that they could be ridden straight out of the box and are simple to work on and maintain, but also easily upgradeable over time. Despite the low price-point, the Revo is packed full of great features like 25-9 gearing, tapered fork legs, and short/responsive pro-inspired geometry. Building on the Revo 20", the Revo 20" Pro adds a 3pc crank upgrade, making this machine even more dialed than ever before.

The Revo line allows you to get your first taste of the BMX world on a solid and well-designed bike. We took extra care when hand-selecting the components on these bikes to ensure that they could be ridden straight out of the box and are simple to work on and maintain, but also easily upgradeable over time. Despite the low price-point, the Revo is packed full of great features like 25-9 gearing, tapered fork legs, and short/responsive pro-inspired geometry. Building on the Revo 20", the Revo 20" Pro FS adds a 3pc crank upgrade, front brake, and a Salt "AM" cable detangler, making this machine even more dialed than ever before.

It all started with an idea that we could improve upon an American classic. Today, the Electra Cruiser has more than 25 years of refinement built in to enhance the riding experience with modern styling. The result is a less clunky, more ergonomic ride that features our patented Flat Foot Technology. The single-speed Cruiser 1 is simplicity at its finest.

It all started with an idea that we could improve upon an American classic. Today, the Electra Cruiser has more than 25 years of refinement built in to enhance the riding experience with modern styling. The result is a less clunky, more ergonomic ride that features our patented Flat Foot Technology. The single-speed Cruiser 1 is simplicity at its finest.

The Casino series is one of the top selling completes available today. Designed to ride like a Pro's bike on an amateur's budget. We make this bike in Taiwan to keep the quality high and selected a bunch of after-market Fiction parts so it will last.

The Casino XL has a little more cockpit space for taller or more experienced riders. The Casino series is one of the top selling completes available today. Designed to ride like a Pro's bike on an amateur's budget. We make this bike in Taiwan to keep the quality high and selected a bunch of after-market Fiction parts so it will last.

Formerly called the Casino XS, the Compact is meant for smaller riders who want the upgradeability of a 20" but the riding size of an 18" bike. Designed to ride like a Pro bike on an Am budget. We make this bike in Taiwan to keep the quality high. For 2020 we upgraded to the after-market Fiction Atlas tires.

We've upgraded the frame on the Dice 20" with a full alloy 6061-T6 frame, making it one of the very first full alloy freestyle bikes ever made. Everything on this bike was picked to ensure that this bike has the right equipment to make those first steps in BMX as enjoyable as possible. The Dice has specific geometry making it perfectly suited for the younger rider. The frame uses a shorter 20" toptube paired with a shorter 13.2" chainstay. Featuring 25-9 gearing and tapered forks, the Dice is one entry-level machine that packs a serious punch for a lightweight contender.

Simply elegant. Casually cool. As a beach cruiser should be. You can feel the Electra difference with our patented Flat Foot Technology®, adding a whole new level of comfort and control. With a range of 7 gears and linear pull brakes, the Cruiser 7D is ready to roll. It's right for you if... You enjoy the causal ride of a beach cruiser, but still appreciate quality, craftsmanship, and of course, style. The Cruiser 7D is the best of both worlds, offering plenty of gears to give you range beyond a quick ride around the block in flip flops. Not that there’s anything wrong with that. The tech you get The Cruiser 7D features a lightweight, aluminum frame, Shimano 7-speed gearing with a Revo Twist shifter and alloy linear pull brakes. Electra's patented Flat Foot Technology® provides an upright ride for comfort and control with the added cushion of balloon tires. The final word For comfort and style, nothing compares to an Electra Cruiser. We changed the game by moving the pedals forward, relaxing the angle of the seat and opening up the entire frame geometry. Our Cruisers are simple, fun and easy to ride. All you need to do is choose your favorite color and apply sunscreen. Why you'll love it - Get the classic look of a beach cruiser with added details that take it to the next level. - Comfort and control are key with Electra's patented Flat Foot Technology®. - The linear pull brakes and 7-speed drivetrain give you range and stability. - Add a bell, basket or a surf rack to make the most of those long summer days.

Modern cruiser with over twenty years of refinement built in to improve the ride experience. You’ll notice the difference with Electra’s patented Flat Foot Technology combined with custom bend handlebars.

The Evol enters the scene with a fresh injection of new parts and flavor, making it a solid entry-level machine with everything you need to start making serious progress with your riding. A CrMo toptube, sealed and integrated headset, and mid-sized bottom bracket, along with details like the big logo Radio Rookie tires and oil slick sprocket, make the Evol something very special and unique.

The new upgraded Overlord now has a longer top tube, sealed integrated headset, sealed hubs, Mythos pedals, Sumo guard sprocket & two pegs - this package ready to hit the streets.

Bringing We The People quality to a lower price point for 2021 is our entry-level shredding machine. The Nova features a super short 12.75" oval chainstay and responsive 26mm-offset fork, allowing it to not only feel just like the bikes our pro team ride, but also make it much easier to progress your riding even further.

The Saiko 20" has evolved into a low-slung 20" bike with shorter geometry, making it perfect for riders slightly too small for a full sized 20" bike, or just wanting a more nimble and responsive ride. The 19.25" toptube and 165mm cranks, paired up with the latest parts from Salt, make the Saiko a truly special bike unlike anything else.

820 is an excellent entryway to a world of off-road adventures. It's the most affordable mountain bike in our lineup and the ideal choice for beginners who are interested in the MTB life but also want a hybrid bike that's as equally suited to light trails as it is to potholed city streets. It's right for you if... You're ready to try mountain biking to see if you fall in love, and want a bike you can ride wherever you choose. You plan to ride all types of terrain, from city streets to gravel paths and light singletrack. The tech you get 820 has a strong steel frame, a reliable 21-speed Shimano drivetrain, semi-slick tires that roll well on pavement and trails, durable alloy wheels, and a suspension fork that takes the edge off bumps. Plus, it has mounts so you can accessorize with racks, fenders, lights, and more. The final word 820 is a great bike for anyone testing the waters of off-road riding. It's versatile, durable, and works well on rough pavement, light trails, and more. Why you'll love it - 820 is a great bike at an even better price, and it lets you explore off-road riding without the giant price tag that comes with higher-end mountain bikes - The high-volume mountain bike tires and suspension fork take the edge off rough roads and trails - Rack and fender mounts make it easy to accessorize, so your mountain bike can double as a rugged commuter

820 Women's is an excellent entryway to a world of off-road adventures. It's the most affordable mountain bike in our lineup and the ideal choice for women who are interested in the MTB life but also want a hybrid bike with a confidence-building stepthrough frame and a saddle made specifically for women. It's right for you if... You're ready to try your hand at mountain biking to see if you fall in love, and want a bike you can ride wherever you choose. You plan to ride all types of terrain, from city streets to gravel paths and light singletrack. The tech you get 820 Women's has a steel stepthrough-style frame that's easy to mount and dismount, a reliable 21-speed Shimano drivetrain, semi-slick tires that roll well on pavement and trails, durable alloy wheels, a seat made for women, and a suspension fork that takes the edge off bumps. Plus, it has mounts so you can accessorize with racks, fenders, lights, and more. The final word 820 Women's is a great bike for testing the waters of off-road riding. It's versatile, durable, and works well on rough pavement, light trails, or both. Why you'll love it - 820 Women's is a great bike at an even better price, and it lets you explore off-road riding without the giant price tag that comes with higher-end mountain bikes - The high-volume mountain bike tires and suspension fork take the edge off rough roads and trails - The stepthrough-style frame makes it easy to mount and dismount - Rack and fender mounts make it easy to accessorize, so your mountain bike can double as a rugged commuter

Looking for a bike that looks and rides like a pro bike but won't break the bank? The 2021 Heist has you covered! In this model we introduce ChroMoly for higher strength, ano, and every bearing is sealed (-pedals). The Heist also comes equipped with a bunch of aftermarket parts.

The Cruiser Lux elevates the basic Cruiser to the next level with modern refinements like a lightweight aluminum frame, custom components, and, of course, Electra’s patented Flat Foot Technology. It's practical yet eye-catching, making it the perfect statement piece wherever you go. Ride comfortably and smooth with the Cruiser Lux 1. It's right for you if... You enjoy the ease and simplicity of our single-speed Classic Cruiser but prefer the upgrades offered on the Cruiser Lux. Ride in style on the boardwalk, bike path and everywhere in between on a Cruiser Lux. The tech you get Enjoy maximum comfort and control with our patented Flat Foot Technology, RetroRunner tires and coaster brake. An aluminum cantilevered frame and aluminum components make the Cruiser Lux lightweight, while custom saddle and grips complete the look. The final word The classic beach cruiser was our first muse. After years of innovation and developing our signature style and attention to detail, the Cruiser Lux was born. Enjoy cruising comfortably on a more open frame geometry and relaxed seat angle. Afterall, our Cruisers are simple, fun, and easy to ride. Why you'll love it - It's in the name... Cruiser Lux features the classic look of a beach cruiser with added details that take it to the next level. - Comfort and control are key with Electra's patented Flat Foot Technology. - The low maintenance coaster brake and single speed drivetrain keep riding fun and uncomplicated. - Add a bell, basket, fenders, or a surf rack to make the most of those long summer days.

The Darko is a solid spec'd, vibrant bike for the new-school street shredder. The frame comes with fully removable brake hardware and the bars use the flangeless Radio XL grips, giving the Darko a sleek and modern look. A fat combo seat and shorter 13.2" chainstays finish off this incredible bike built for the streets.

The Electra Townie® 7D is the best-selling bike in the U.S. for a reason. It's stylish, simple, fun and the perfect recreational bike. Our patented Flat Foot Technology® frame provides an upright seating position that lets you see the world better and plant your feet flat on the ground whenever you want, setting the standard in comfort and control. It's right for you if... You're looking for a fun, quality bike that is both comfortable and stylish. Or maybe it's your first time riding since being a kid. Or you just want to get outside on two wheels more. With our patented Flat Foot Technology®, you’ll experience the comfort and control of our unique frame geometry in great colors to choose from. The tech you get Shimano Revo twist shifter provides a smooth transition through 7 gears, allowing you to climb hills with ease. Linear-pull brakes control deceleration for easy stopping and Bontrager 26" tires roll smooth for a cushy ride. Internal cable routing, water bottle mounts, and platform pedals round out the ride. The final word The Townie® 7D continues to be the best-selling bike in the U.S. for a reason. Once you ride a Townie everything else is just a bike. It provides the utmost in comfort, style and quality. Take a test ride and feel the Electra difference. With a variety of bold colors to choose from and features that will help you go the distance, the Townie Collection offers something for everyone. Why you'll love it - Bontrager 26" tires with a puncture-resistant casing roll smooth and stable over most surfaces. - Linear-pull brakes help control your roll with easy-stopping. - Enjoy the ride on our cushy, ergonomic, and shock absorbent elastomer saddle. - Enjoy as-is, or personalize your ride with Electra accessories and make it your own with fenders, a basket or bell.

It's right for you if... You're looking for a fun, quality bike that is both comfortable and stylish. Or maybe it's your first time riding since being a kid. Or you just want to get outside on two wheels more. With our patented Flat Foot Technology®, you’ll experience the comfort and control of our unique frame geometry in great colors to choose from. The tech you get Shimano Revo twist shifter provides a smooth transition through 7 gears, allowing you to climb hills with ease. Linear-pull brakes control deceleration for easy stopping and Bontrager 26" tires roll smooth for a cushy ride. Internal cable routing, water bottle mounts and platform pedals round out the ride. The final word The Townie® 7D continues to be the best-selling bike in the U.S. for a reason. Once you ride a Townie everything else is just a bike. It provides the utmost in comfort, style and quality. Take a test ride and feel the Electra difference. With a variety of bold colors to choose from and features that will help you go the distance, the Townie Collection offers something for everyone. Why you'll love it - Bontrager 26" tires with a puncture-resistant casing roll smooth and stable over most surfaces. - Linear-pull brakes help control your roll with easy-stopping. - Enjoy the ride on our cushy, ergonomic and shock absorbent elastomer saddle. - Enjoy as-is, or personalize your ride with Electra accessories and make it your own with fenders, a basket or bell.

One of the most anticipated bikes in BMX, the CRS is back for 2021 with even more bang for your buck. Now featuring a sealed front hub, this all-terrain slayer rolls smoother than ever. Packed full of aftermarket parts from ECLAT, including the Bios Pivotal seat and Pure seat clamp, the CRS looks and rides like a bike twice the price tag. The geometry has been tailored to allow for greater progression of the younger generation. The super-short 12.75" chainstays, 165mm cranks, and shorter 26mm fork give the CRS a snappy and agile ride that is perfect for learning and advancing. A bike truly built with vision, the CRS is unlike anything else.

The Cobalt line combines proven geometry and dialed components, giving you the best start out of the gate during your first days racing. The Cobalt Mini is our pint-sized machine, the scaled-down frame and lighter build kit make this thing unrivaled out there on the track. Fresh out of the box with incredible new paint and graphics, you'll be able to spot a Cobalt on the track very easily. All Cobalt bikes now feature fully sealed front hubs and integrated headsets, making them simply unbeatable when comparing price to spec. The Cobalt is one seriously unstoppable machine.

The Cobalt line combines proven geometry and dialed components, giving you the best start out of the gate during your first days racing. The Cobalt Junior steps up in size without packing on the pounds. At only 8kg, this is one of the lightest junior entry-level bikes out there. Fresh out of the box with incredible new paint and graphics, you'll be able to spot a Cobalt on the track very easily. All Cobalt bikes now feature fully sealed front hubs and integrated headsets, making them simply unbeatable when comparing price to spec. The Cobalt is one seriously unstoppable machine.